Kilt × Rols


INDUSTRIAL CRAFT
Rols is a Spanish rug company with over a century of history — rooted in the craft traditions of Crevillent, a small town in Alicante long known for its textile manufacturing, and evolved over generations into a sophisticated industrial producer. The looms are industrial; the knowledge behind them is not. Human skill, accumulated over a hundred years of production, and commitment to local, sustainable production is a founding principle of the company.
For Kilt, we conceived a collection that is industrial in its making but artisanal in its character. The pattern brings Rols' expertise into dialogue with contemporary architectural spaces, with a grid logic that adapts naturally to any custom dimension. Alongside the pattern, we designed a carefully considered colour palette that expands Rols' typically restrained range with shades rooted in the Mediterranean landscape.









WEAVING MEETS ARCHITECTURE
Weaving and floor patterns share the same underlying logic: a grid of intersecting lines, repeated with precision, generating pattern through structure rather than decoration. Industrial weaving, architectural floor materials, and the craft traditions behind both operate on the same principle — the rhythm of the module, the interplay of horizontal and vertical, the way a simple unit multiplies into something that reads as a whole. Kilt grew directly from this observation, where warp and weft form a tactile structure.
From this logic, we distilled a contemporary grid that can expand without limits and be cut to any measure, adapting naturally to different spatial needs. Variations in density, thickness, and cadence create subtle shifts in expression. The grid enters into dialogue with the surrounding floor materials — terracotta, stone, concrete, wood — interacting with their inherent patterns rather than competing with them, creating continuity between the woven surface and the architecture it inhabits.

THE COLOR PALETTE
We designed the color palette of six Mediterranean shades — from terracotta tiles and golden sand to olive leaves and deep water blues — to works on architectural floor materials—terracotta tiles, stone, concrete, wood, and plaster—creating continuity from indoor to aoutdoors.
The principal component is PET sourced from recycled plastic bottles, giving a resilient material equally suitable for both indoor and outdoor environments. This recycled origin becomes part of its identity, aligning durability with environmental responsibility.

PRODUCT DESIGN
Altherr Désile Park
ART DIRECTION
Altherr Désile Park
IMAGERY
Ángel Segura
















